9.14.2023

Do not fall in love with your holdings

One of the people the husband met during the weekend golf trip is a friend of 35 years. During all these years, they have shared their experiences from investments with each other. Since it had been 4 years since the husband had been on this trip last time, they had little to catch up on.

The person in question invested in a Swedish company that went public in 2005 at an introductory price of $38. The company that is now called Sileon AB (sileon), formerly Paynova, is a global tech company that enables banks, financial companies and large traders to run BNPL under their own auspices.

In the years that passed, my husband received feedback from his friend that the company's share price was steadily falling and that new issues were carried out. They have almost made a new issue every year since 2007. Add that the market price today is approximately 99% below the introductory price.

The company's history of completed new share issues:
2007 - $ 2.426M
2008 - $ 1.924M
2009 - $ 2.091M
2010 - $ 0.836M
2013 - $ 1.924M
2014 - $ 5.856M
2015 - $ 1.756M
2016 - $ 1.924M
2017 - $ 2.760M
2018 - $ 1.003M
2019 - $ 2.091M
2020 - $ 1.840M
2021 - $ 4.015M
2022 - $ 5.856M
2023 - $ 2.760M

Every single person in the whole world had ripped the Band-Aid off long ago but not my husband's friend.

Early on Saturday morning after countless beers my husband hear his friend murmurs quotes "they promised that last time would be the last"...


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