Rumor has it

Keith Gill AKA "Roaring Kitty", known as the architect behind the much talked about Gamestop stock hype, posted a music video on social media platform X in mid-May. The music video ended with several emojis, a smiley, a rocket, the happy poo, a dog followed by a microphone against the backdrop of the American flag.

This led followers of the stock influencer to believe a similar hype in Koss Corporation Common Stock (KOSS) two weeks later. On Wednesday, July 3, the share price rose by 144%, and then continued to rise on Friday, July 5, by another 26%.

The fact that the rumor took hold is because Roaring Kitty posted pictures of cartoon dogs on X before it became known that he bought shares in the pet-focused company Chewy, which was founded by Ryan Cohen, now the main owner and chairman of Gamestop.

According to Interactive Brokers market strategist Steve Sosnick, an additional explanation for the violent price movements is the low free float in (KOSS). Steve Sosnick says quote "There is absolutely no fundamental reason why this company should be worth four times what it did at the start of the week" unquote.

The power the new rulers have is immense, if Roaring Kitty owned any (KOSS) shares prior to this rumor we will never know.